Our commitment to

Business Strategy

Our tenants and customers are at the heart of everything we do and our vision 'to create confident communities' means that we deliver over and above the role of a traditional landlord. With our 2025 milestone 'making real change through social outcomes,' we want to continue to build on our strong foundations and deliver quality, inclusive services that will have a positive impact.

Our Business Strategy sets out our priorities and targets, that we will work towards and help us achieve our 2025 milestone. We have completed our annual review and updated it to reflect the current operating environment.

To achieve our 2025 milestone, we have set the following priorities aligned to our four strategic objectives.

Strategic Objectives 2025 Milestone priorities
To be a landlord of choice by putting the customer first. Customer excellence
Providing high quality, value for money, tenant shaped services.
Health, wellbeing and support
Supporting our tenants to maintain successful tenancies and healthy lives.
To be a partner of choice to create better places to live. New homes and growth
Increasing access to high quality affordable housing.
High quality homes and neighbourhoods
Meeting the highest standards of safety and repair and regenerating communities.
To be a positive force of leadership to develop the potential of people. Skills and enterprise
Supporting tenants and communities to achieve their aspirations and ambitions.
Workforce of the future
Ensuring a highly skilled, capable and resilient workforce.
To be a well managed and well governed business. Business of the future
Being a fit for purpose, forward looking business.
Greener business
Being responsive to climate change.